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Health Insurance for Southern Idaho

Thinking of Your Best Interests


Each and every enrollment has a creative solution.

We believe in making health insurance a benefit—not a detriment. Too often, clients come to us with plans that are out of their price range. Many times, they aren’t even sure what their policy actually covers. We take a different approach.

First, we understand that every circumstance is unique. That’s why we start by asking the right questions. When we can learn a little more about you, we’ll be able to strategically point out the best health insurance options available. You need a plan that has reasonable payments and good coverage. We’re here to help you find that and get enrolled.

Our company is built on a legacy of client-focused service. We’re in business to think of your best interests, and we make it as convenient as possible to complete your application and the entire enrollment process. We can work over the phone or meet in-person. Just let us know what’s best for you. Send us a message, and we’ll be in touch!

Curtis Craig

Curtis Craig has been licensed in the insurance industry since 2003, and he has been focused on Medicare and health insurance since 2006. He especially enjoys creating long-lasting relationships with clients. That starts with education. Curtis wants his clients to understand all of the options available to them. From there, they work together to identify the few plans that actually fit their individual needs.

He is a graduate of Utah State University and appreciates all that Idaho has to offer: hiking, biking, camping, running, floating the river, spending time on the Greenbelt, and meeting people around town.

April L. Howard

April L. Howard, LUTCF, CIC, LTCP started in the insurance industry as the first woman insurance adjustor in 1974 in Guam. After working in property and casualty for years, she went into the life and health insurance field to help more people in 1995.

Being able to find the best plans for her clients’ future needs has always been important to April. She loves to educate clients and help them feel at ease, knowing that she’ll be there when they need her most. She also loves living in the beautiful Treasure Valley. With so many wonderful people and plenty of great activities, it’s nice to have a safe place to call home.

Marcia Benton

Marcia Benton has been working in the health insurance industry since 2005. Her experience has covered a wide range of options, from advising clients on alternative plans, to years with a sole focus on Medicare. Today, she’s happy to work with clients on all levels, from individual coverage to working with small business owners on their group insurance.

Taking the time to help clients understand confusing topics is at the core of Marcia’s work. And as a Treasure Valley native, she loves how friendly everyone is here, as well as the variety of food, activities, and people we have in the area.

    5 star review  I’ve been fortunate to have been introduced to Marcia Benton about one year ago. Being new to the area she welcomed me warmly and provided a valuable insurance consult answering all my questions. I never felt pressured and was more taught about what my insurance options were rather then being offered her exclusive services.

    thumb Dustin Elliott
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